Journal of
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Archive » July / August 2012 » Retail as a bank business: threats and opportunities to catch up

Retail as a bank business: threats and opportunities to catch up

Anna Omarini
July / August 2012 - n°7
Jel codes: G21, G29

The financial services turmoil and consumers change have created market fragmentation and are putting high emphasis on price. Consequently, the ability to provide products and services on a cost-effective basis may not always increase margins but also exacerbate a price competition. As a result retail banking must act to restore its competitive positioning in the market

 

 

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