Journal of
Italian
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year 100
 

Archive » October 2013 » The new traditional direct bank

The new traditional direct bank

Umberto Filotto, Paolo Mottura
October 2013
Jel codes: G21, G29

The increasing adoption by traditional banks of typical direct banking methods and the growing confidence of customers demonstrate the success of this model. It is now necessary to consolidate it through the adoption of solutions that are not only based on the economic advantages that direct banks offer, but are aimed to provide a really alternative service, also developing a fiduciary relationship with customers

 

 

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